Industry Insights

Is your product packaging strong enough? Explore advanced design services that optimize protection for ecommerce and shelf deliveries.

Your product is a masterpiece—the culmination of innovation, design, and meticulous craftsmanship. But its journey from the factory floor to a customer’s hands can be fraught with peril. Bumpy roads, bustling warehouses, and the arduous ecommerce journey can spell disaster for the product inside if your packaging isn’t up to the task.

 

This is why product packaging needs to be designed for protection—not just marketing messaging. It’s not just about aesthetics; it’s about ensuring your product arrives at its destination safe and sound. But how can you be sure your packaging is truly effective?

 

Let’s unpack the key things you need to know about designing your product packaging for protection and how Buckeye Corrugated, Inc., a leading corrugated boxes manufacturer, helps businesses with their robust packaging solutions.

 

POWER OF ADVANCED PACKAGING DESIGN SERVICES

The world of packaging design is evolving rapidly, and technology is playing a transformative role. Blending decades of experience, product data gathered through supply chain management, and innovations in both graphic and structural design, BCI is able to optimize packaging to provide products with the best protection. Here’s how:

 

• Stress Testing:Using drop tests, we can simulate real-world shipping scenarios, subjecting your packaging to actual vibrations, drops, and compressions. This helps identify potential weak points and optimizes the design for maximum impact resistance.
• Material Optimization:We can analyze your product’s weight, dimensions, and fragility, then recommend the most suitable and cost-effective materials for optimal protection. No more over-engineering or under-protecting your product.
• Sustainable Solutions:Technology enables our design team to create the strongest structure using the least amount of materials, while our procurement specialists source 100% recyclable corrugated materials. Consumers are increasingly prioritizing sustainability, which is why BCI also participates in the Paper and Packaging Board’s “Box to Nature Program.”
• Right-Sizing Every Time:Advanced structural design techniques ensure your packaging is perfectly sized for your product, minimizing wasted space and reducing shipping costs. A snug fit provides better protection and minimizes the chance of damage during transport.

 

THE HUMAN TOUCH REMAINS CRUCIAL

While technology provides a powerful set of tools, experienced packaging designers are still essential. Combining powerful computers, AI, and human expertise enables designers to solve design problems faster, allowing them to focus on the creative aspects, such as incorporating brand identity and user experience into the packaging design.

 

IS YOUR PACKAGING TRULY PROTECTIVE? HERE ARE THE SIGNS

Unsure if your current packaging will keep your product intact throughout its supply chain journey? Here are some red flags to watch out for:

 

• Excessive product movement within the packaging.
• Crushed corners or damaged edges upon arrival.
• Complaints from customers about damaged products.

INVEST IN PEACE OF MIND WITH BCI PACKAGING

At BCI, we understand the importance of product packaging for protection. We combine cutting-edge advanced technology with the expertise of our experienced design team to create packaging solutions that are both innovative and secure. We offer comprehensive design services, from concept to production, ensuring your product arrives at its destination in pristine condition. Don’t let inadequate packaging jeopardize your brand reputation or customer satisfaction.

 

Contact BCI today and experience the future of packaging design.