Lowes challenged them to design a box that actually showed their product and what was inside the box versus just a picture. Munro includes an aerosol gun for easier application. This is a big differentiator from their competition and unique to only Munro Products kits.
BCI Rochester design team came up with a unique design that had a cutout for the actual gun and customers could see the two spray cans as well. This design was compact and looks great on the store level shelves with a top sheet print.
This product launched in March and they have reordered three times at 10,000 pieces each. This is a new product , but Lowes and Munro Products is happy with the sales thus far.